BEN SMITHARD, BSC, AS DIRECTOR OF PHOTOGRAPHY ON NEW POT NOODLE CAMPAIGN!

Lovely to see the work of echo’s Director of Photography Ben Smithard, BSC, on the latest Pot Noodle campaign which reaffirms ‘Nothing Satisfies Like Pot Noodle’ campaign.

Produced by Stink and directed by Morten Borgestad, the 30-second film is set in a cinema packed with horror movie fans. They’re expecting the horror to come from the big screen, but a Pot Noodle fan proves far more terrifying.